The move furthers Salsify’s ongoing commitment to building innovative technology supporting businesses that sell on Amazon and across the digital shelf
Amazon selected Salsify, the leading product experience management (PXM) platform that lets brands deliver compelling shopping experiences across every digital touchpoint, to join its newly-formed Amazon Marketplace Developer Council.
Members of the Amazon Marketplace Developer Council have a unique perspective and understanding of the small- and medium-sized businesses that sell on Amazon. Through the Marketplace Developer Council, members share valuable insights and feedback on existing and prospective tools and programs to influence and shape the roadmap and priorities for Marketplace Web Service APIs and associated tools.
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“Salsify is committed to building the most effective and efficient connections to the entire commerce ecosystem for the brands we work with,” said Jason Purcell, CEO of Salsify. “Joining the Amazon Marketplace Developer Council extends our role in ongoing conversations and development around what it takes for brands to meet the needs of consumers everywhere they shop online.”
Salsify provides brands with the latest retailer and sales channel requirements and can support the schemas for any endpoint across the modern commerce ecosystem. Salsify provides brands selling on Amazon the ability to automate the submission of optimized product content, saving them time setting up new products and improving listings for the Marketplace.
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