Ping Identity Acquires Personal Identity Leader ShoCard to Revolutionize Privacy, Streamline Customer Interactions and Put Users in Control of their Identity
Ping Identity, the intelligent identity solution for the enterprise, announced the acquisition of ShoCard, a leader in technology designed to transform the way users manage their identity and engage with companies. The acquisition marks a significant step towards its vision of providing users with more control over their privacy while reducing fraud and streamlining user interactions with companies. With the adoption of this new technology, Ping Identity is paving the way for a new era in identity where individuals have more control over their personal information and how and when it is shared. The technology allows individuals to collect verification of their identity and share it with businesses when establishing new relationships in a privacy-first user experience.
Read More: SalesTechStar Interview with Dean Brown, VP of Agency Partnerships at Selligent
“The success of any future-proof identity solution rests on its ability to remove friction, deliver a seamless user experience, strengthen security and privacy protocols, and offer ownership and control to the end user”
ShoCard leverages the power of today’s mobile phones as a personal identity vault. Through integration with the Ping Intelligent Identity Platform which secures over 2 billion accounts, ShoCard allows users to collect and store personal identity information on their phone and then unlock and share that information using facial or fingerprint biometrics. The technology will be integrated into the Ping Platform and made available to all Ping customers as a new model for privacy and customer engagement.
Read More: Treasure Data Appoints New Chief Executive Officer To Build On 3x Growth
Personal identity, also called decentralized or self-sovereign identity, creates a new way for individuals to safely collect and share information about themselves to prove identity to others and gain access to services such as opening a bank account, refinancing a mortgage, buying a car, starting a new job and more. The technology allows users to share only what is necessary and companies can verify that information in real time.
To populate the ShoCard identity wallet, companies share validated claims about users such as proof of employment, proof of salary, proof of education, proof of vaccination, etc. Once received, individuals can share that information with others through text, email, QR code or other secure channels. In addition to both security and privacy benefits, this revolutionary new model of identity data-exchange will dramatically improve user experiences for both consumers and service providers by reducing the amount of time, money and effort that goes into identity verification, eliminating registration forms and allowing users to login with nothing more than a face or fingerprint biometric.
Read More: HCL And IBM Expand Alliance To Help Organizations With Digital Transformation