Developers can now access any network while leveraging ironSource mediation tools
ironSource, a leading business platform for the App Economy, announced the launch of Mediation Custom Adapters. Developers can now access any SDK network they want to work with, in addition to the leading networks already available on the ironSource Platform. Unique in the market, developers will have the same reporting and testing tools when using custom adapters as they do when accessing any other network on the ironSource platform.
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“We launched Mediation Custom Adapters so that app developers can maximize their revenue by using any network, regardless of size and specialization, without having to compromise on the level of reporting, testing and optimization they’re used to from our Platform”
“We launched Mediation Custom Adapters so that app developers can maximize their revenue by using any network, regardless of size and specialization, without having to compromise on the level of reporting, testing and optimization they’re used to from our Platform,” explains Omer Kaplan, CRO at ironSource. “We have been working on this complex product for the past few quarters, and are delighted to launch Mediation Custom Adapters, giving our customers the flexibility to work with any network that provides them value.”
As app monetization strategies become increasingly sophisticated, developers need to be able to access specialized networks as part of their overall monetization strategy. ironSource’s Mediation Custom Adapters allow developers to add this piece of the puzzle to their monetization stack using the same tools they use throughout their monetization efforts.
Connecting via Custom Adapters is fast and easy and the adapters can be created in an entirely self-serve flow by the ad network or even the developers themselves.
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