Valimail, the leading provider of zero-trust, identity-based anti-phishing solutions, announced that as of June 1 it now manages DMARC for more organizations — with more domains at enforcement — than any other vendor worldwide.
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Valimail now accounts for 19% of the world’s DMARC records that are managed by a service provider, making it the top DMARC vendor globally. Of DMARC records at enforcement worldwide, Valimail now manages 26.1%. The nearest competitors only account for 18.9%, 17%, and 11.5% of DMARC records with enforcement, respectively.
Valimail is also the fastest-growing vendor, adding thousands of DMARC records per month — more than any other vendor. In addition, Valimail is the largest provider of DMARC services for Microsoft 365 customers.
Valimail’s analysis is based on regular scans of tens of millions of organizational domains in DNS — including a broadly representative sample of global corporations, nonprofits, and government organizations.
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DMARC is short for Domain-based Message Authentication, Reporting, and Conformance, a global standard used by 80% of the world’s inboxes to prevent fraudulent use of sending domains. DMARC enforcement is defined as a DMARC record, with no errors, configured to a policy of p=quarantine or p=reject. These policy settings direct email that fails authentication into spam folders or oblivion, respectively. To be at enforcement, a domain must apply an enforcement policy to all email, not just a percentage, and it must apply for all subdomains of the organizational domain as well.
DMARC enforcement is one of the prerequisites for the new Brand Indicators for Message Identification (BIMI) standard, which will allow domain owners to configure logo images that participating inbox providers will display alongside authenticated emails coming from their domains. Yahoo Mail has been testing BIMI in a trial program for the past year, and Google is expected to begin its own BIMI pilot later this year.
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