Zerto, an industry leader for IT resilience, at ZertoCON announced its plans to transform the global data protection market by opening up the benefits of its continuous data protection (CDP) through a single platform to all application tiers. Built to address customers’ need for always-on business, Zerto’s software-only IT Resilience Platform will provide best-in-class, cost-effective resilience for all applications across mission-critical, back office, and test/dev use cases. This will ensure low RPOs and RTOs without compromising on cost or application performance.
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“This transformation of people and processes ensures that IT resilience is seamless, automated, and consistently repeatable, enabling the business to move fast, be agile, disrupt the market, and never themselves be disrupted.”
“Enterprises require data protection strategies and cost optimization models tailored to their unique needs,” commented Gil Levonai, CMO and senior vice president of product, Zerto. “Historically, top-tier, customer-facing applications would be protected with multiple data protection and disaster recovery solutions while lower-tier applications would be protected with high RPO backups only, or not protected at all. Zerto is leveling the playing field by applying its CDP technology to each of these important applications, transforming the backup market.”
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Decoupling operational recovery from backup, Zerto leverages continuous journaling to eliminate the need for snapshot-based backup solutions. For decades, organizations have relied on backup technology to help solve every day, routine disruptions that require the quick restore of recent files, folders, or VMs. With Zerto’s market-leading journaling technology, these “operational recovery” use cases benefit from unmatched granularity, RPOs, and speed-of-recovery.
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