Spark Your Channel™ Names Vaughn Aust As New Chief Operating Officer
Innovative Demand Generation Company Names New Chief Operating Officer
Spark Your Channel™, which was founded by channel marketing expert Heather K. Margolis (who also founded Channel Maven Consulting™ in 2009) announced today that Vaughn Aust has joined the Spark™ team as Chief Operating Officer.
Read More : SalesTechStar Interview with Pekka Koskinen, Founder and CEO at Leadfeeder
As an artist and innovator, Vaughn will lead Spark’s operations including sales, product, and customer success teams. Vaughn formerly led product and engineering on the team that built the first scalable Through Partner Marketing Automation (TPMA) system for the channel and has spent 25+ years leading product, technology and marketing teams in roles including Executive Vice President, Vice President of Digital, VP of Product Management and Managing Director.
Read More : True Influence Named Company Of The Year in Business Intelligence Group’s BIG Award For Business
Quotes
“Having known Vaughn for over a decade, his joining Spark™ was a no brainer. His breadth of knowledge around channel, sales, marketing, demand generation, and customer success, not to mention his stellar reputation with clients, solidifies our mission to be innovative, challenge the norm, and most importantly, do what is best for the channel.” – Heather K. Margolis
“Heather and team have created a truly innovative solution that is focused on what customers want and partner’s have asked for. I am excited to join the team and continue Spark’s mission of customer centricity, innovation and leveraging personalized video in growing sales for our customers.” – Vaughn Aust
Read More : If You Want to Close More Sales Over Email, Track These Overlooked Metrics
