Liferay, Inc., which makes software that helps companies create digital experiences on web, mobile, and connected devices, today announced that Gartner has recognized the company as a Leader in the Magic Quadrant for Digital Experience Platforms* for the eleventh year.
“It is an honor to be recognized as a Leader in the Gartner Magic Quadrant for Digital Experience Platforms for over a decade,” said Ed Chung, Vice President of Global Product Management at Liferay. “We believe this placement validates our focus on enabling organizations to deliver rich authenticated experiences. Liferay’s product portfolio equips organizations to automate manual processes and quickly deliver engaging digital experiences to customers, partners, and employees through a single, unified platform.”
According to Gartner, “DXPs act as ‘centers of gravity’ in complex, extensive and interconnected technology stacks to increase the impact of a digital presence. Organizations need a DXP to deliver highly contextualized experiences — not just simple websites and mobile apps — for an increasing variety of modalities and channels across customer journeys.”
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This growing need for highly contextualized experiences is felt by organizations seeking to serve the needs of a multitude of stakeholders, including prospects, customers, partners, citizens, and employees. Yet many DXPs focus exclusively on customer acquisition.
By contrast, Liferay DXP offers a true platform for addressing the needs of B2B, B2E, and long-term B2C use cases alike. Thousands of global customers including Excellus BlueCross Blue Shield, The Vitality Group, Vodafone, and Williams Lea Tag rely on Liferay technology to build mission-critical solutions including customer and partner portals, B2B commerce sites, marketing sites, and intranets.
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