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Buyer Insights
Buyer Insights
Decibel Expands Senior Leadership to Grow Sales and Strategic Alliances
New Vice Presidents in Sales and Partnerships Will Support Market Demand for the Cool Vendor’s Digital Experience Intelligence Platform and its Unique Digital Experience Score
Decibel,…
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New Study: Every Fifth Shopper Finds Online Shopping a Stressful Experience
According to Clicktale, a fifth of US consumers (21%) find that going shopping makes them feel stressed, while more than 1 in 10 experience high-stress levels while buying online.
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Pegasystems Honors Partners at PegaWorld 2018 for Immaculate Growth and Customer Delight
The 2018 Pega Partner Awards recognize Pega partners that demonstrate an extraordinary ability to drive customer success, accelerate growth, and provide thought leadership.
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Merkle CRM 4.0 Arrives to Transform Data-Driven Digital Marketing and Commerce
Merkle CRM 4.0 solution integrates with Salesforce Marketing Cloud, including Salesforce DMP and Adverting Studio, and with Salesforce Commerce Cloud.
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Scandinavian Airlines Partners with Neustar for 360-Degree Marketing Analytics
Scandinavian Airlines sought a partner like Neustar to drive a greater impact of its marketing activities and to pinpoint more efficient marketing investments.
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Automate.io and HubSpot Join Forces To Refine Marketing And Sales Automation
Automate.io, a leading cloud and integration platform, announced that it has joined HubSpot as a Connect Certified Partner.
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LiveRamp and ADARA to Power People-Based Marketing in Travel and Tourism
The latest partnership would enable travel brands and marketers to adapt their people-based marketing strategies and extend them beyond traditional walled gardens of information.
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Dimensional Insight Emerges as Leader in Annual Wisdom of Crowds Survey
Dimensional Insight not only improved upon its high scores from last year, but it also placed in the top right corner of the two market models included in the report.
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New Study Says, Martech Is the Foundation of Great CX – If It Is Done Right
New Sitecore report shows more than 60% of marketing respondents believe they are leaving significant revenue and sales opportunities on the table due to their organization's marketing…
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Consensus’ Demo Automation Technology Recognized as Top B2B Sales Tool for 2018
Consensus, an enterprise SaaS startup that drives B2B sales through Demo Automation, has been recognized as one of the Top Sales Tools of 2018 by Smart Selling Tools.
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