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Native & Programmatic Advertising
Outside TV Increases Viewing Hours and Ad Monetization with Wurl
Leading video provider selects Wurl and its AdSpring SSAI solution as one of their partners to deliver, power and monetize its OTT programming
Wurl,the leading network of…
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Ansley Atlanta Real Estate Begins Custom Ad Campaign With Adwerx Enterprise
Automated ad service provides property listings with additional exposure across digital platforms
Luxury real estate brokerage firm Ansley Atlanta Real Estate has partnered with…
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Mintegral’s Ad Platform Now Available on ironSource’s Mediation Platform
The programmatic and interactive Mintegral announced the integration of its SDK into ironSource's ad mediation platform, with the aim of helping global publishers and developers…
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PubMatic Q2 Report Signals Growing Focus on Combating Advertising Fraud
Advertisers Ditch Open Market in Favour of Private Marketplaces for Better In-App Integrity
Premium digital technology company, PubMatic, released the findings of its second…
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Amplitude Launches Engage, a Behavioral Targeting Solution for Automated Campaign Personalization
Amplitude, the product intelligence platform, launches Amplitude Engage to help teams power targeted campaigns with the insights and segments they derive from first-party behavioral…
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Parks Associates: Free Trials Influence Over Half of OTT Video Service Subscriptions
Future of Video features AT&T VP as Keynote
New Parks Associates research finds that over 50% of US broadband households that subscribed to an OTT video service within the past…
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RevJet Announces Updated Ad Creative Builder for Social and Native Advertising Platforms
RevJet Simplifies Building, Updating and Managing Digital Ads for Use Across Facebook, Twitter, Taboola, Outbrain, Verizon Media and More
RevJet, the only platform that simplifies…
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Pathmatics Launches Facebook Advertising Intelligence in Canada
Brands, publishers, and agencies now receive access to Facebook advertising data powered by an opt-in mobile panel previously limited to the United States
Pathmatics, the digital…
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Scotland Becomes a Nation of Streamers
Over half of homes in Scotland now subscribe to TV streaming services, according to a major Ofcom report revealing rapid shifts in our viewing habits
The number of households in…
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Survey Finds Brand Safety Crisis Can Prompt Consumer Backlash Against Brand
More than 80% of Consumers Say They Would Reduce/Stop Purchases of Products That Advertised Near Extreme or Dangerous Content
A new survey of US consumers highlights the…
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