Native & Programmatic Advertising

PureCars, a leading provider of digital marketing and advertising insights for automotive dealers, announced it has been certified as one of the official providers of digital…
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Adelphic, a Viant subscription-based self-service platform for omnichannel programmatic advertising, partnered with AdsWizz, the leading global technology provider for digital audio…
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RollWorks, a division of NextRoll, Inc., announced the launch of Sales Insights.  The new product in the RollWorks Account-Based Platform identifies statistically significant spikes of…
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The most recent stats show that, in the first quarter of 2020, over 8 million active advertisers were using Facebook to promote their products and services, while on Instagram, there…
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S4 Capital PLC on Tuesday announced the acquisition of Australian digital strategy and analytics consultancy Lens10, merging it with its MightyHive business, and said it has appointed…
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Pixalate, a global ad fraud intelligence and marketing compliance platform, announced the first-ever Connected TV/OTT Seller Trust Index (CSTI), a breakthrough addition to Pixalate's…
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According to the Harvard Business Review, "Acquiring a new customer is anywhere from five to 25 times more expensive than retaining an existing one. Increasing customer retention rates…
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WPP has been named a Leader among Adobe Implementation Service Providers by Forrester Research, Inc., out of a field of the 12 most significant service providers invited to participate…
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Measured, the most trusted technology for independent media incrementality measurement, announced the availability of a free Incrementality Calculator for marketers to understand the…
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Marketing technology company, DeepIntent,  announced general availability of Patient Modeled Audiences. The patent-pending, end-to-end advertising solution is HIPAA-certified and is the…
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