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Native & Programmatic Advertising
Centro Projects 300% Q3 YoY Software Revenue Growth from Basis Platform
Centro, a global provider of advertising technology, announced 300% growth projected in Q3 2020 year-over-year, for software revenue. The business unit had similarly strong performance…
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AdvertiseMint Release Innovative Advertising Policy Guide Infographic
ADVERTISEMINT, a leading Facebook advertising agency, has released its latest infographic "The Complete Guide to Digital Advertising Policies," which offers digital advertising experts…
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Mobile Advertising Soared 71% Year-over-Year, According to PubMatic Report
Premium digital technology company PubMatic announced that mobile advertising grew significantly in the second quarter of 2020, despite the Covid-19 economic impact. According to…
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Microsoft Signs MGID for Native Advertising
MGID, the global pioneer in native advertising, announced it has signed a global deal with Microsoft to provide native advertising across its news properties, including MSN. The…
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Advertising Campaigns With Messages Tied To Diversity & Inclusion Increase Business Outcomes
VAB Do The Right Thing: How Diversity & Inclusion Drives Brand Outcomes finds a significant correlation between advertising that includes messages tied to diversity and…
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BBB National Programs’ National Advertising Division Launches NAD Complex Track, a Custom…
The National Advertising Division (NAD) of BBB National Programs today launched its NAD Complex Track advertising challenge process, a new customized option to support complex cases…
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Dentsu Aegis Network Appoints Christena Pyle As Chief Equity Officer For The Americas
Dentsu Aegis Network announced that Christena Pyle has been named Chief Equity Officer, Americas. She will join the company on August 31, reporting to Jacki Kelley, CEO, Americas. …
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MadNetwork Outlines Mission to Solve the Billion Dollar Data Dilemmas of Modern Media
MadNetwork, a custom blockchain purpose-built for enterprise applications with early adoption in the advertising technology space, announced additions and revisions to its product…
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Digital Remedy Launches AdReady+, a Groundbreaking Digital Advertising Management Platform that…
Today, Digital Remedy announced the launch of AdReady+, an industry-changing self-service platform designed to support independent agency success in navigating digital advertising…
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Blis Keeps Finger on the Pulse of Consumer Behavior With Global Sentiment Tracker
Blis, a trusted leader in location-powered advertising and analytics has today released the Blis consumer confidence pulse, an interactive tracker that captures a quick snapshot of…
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