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Native & Programmatic Advertising
Why Western Companies Can Look to Asia To Be Part of The World’s Next Big Advertising Boom
Mobile advertising in Asia growing at fastest rate in the world, and set to continue
Digital marketers from South Korea's InterAd provide expert comment
Seoul-based digital marketing…
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Zoox Smart Data And Kubient Launch Strategic Partnership To Provide Premium Audiences With Vetted…
Kubient (Nasdaq: KBNT, KBNTW), an open marketplace that enables advertisers and publishers to reach, monetize and connect their audiences efficiently and effectively and Zoox Smart…
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Adlucent’s Lift Mentality Technology Measures Advertising ROI
Performance digital agency's breakthrough helps marketers pinpoint incremental lift
Effectively measuring return on investment is a prime concern of every marketer, but getting a…
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ReverseAds Announces The Launch Of The World’s First True Alternative To Search Advertising
ReverseAds is a startup that is evolving keyword advertising through the use of Big Data, A.I., and predictive modeling.
Today, ReverseAds announced the launch of its…
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SalesTechStar Interview with James Heller, CEO & Co-founder at Wrapify
Focus on your performance driven media strategies to drive better ROI from overall sales and marketing efforts, rely more on video during these times and improve your email sequencing…
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Outbrain Launches Carousel, a new Interactive Smartad, for Marketers to Drive Engagement and…
Amid the COVID-19 led shift to online shopping, Carousel helps brands scale their impact outside of the walled gardens, mirroring an in-store shopping experience online
Outbrain, the…
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DISQO Supports Community of Expert Researchers and Data Scientists via Exclusive Sponsorship of…
Consumer insights platform DISQO announced its official partnership with Research Wonks, an industry forum for professionals in media and advertising research, analytics and data…
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Taboola and IAS Partner on Industry-First Brand Safety Solution for Performance Advertisers
Taboola, the world's leading discovery platform, announced a partnership with Integral Ad Science (IAS), the global leader in digital ad verification, to introduce an industry-first…
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Launching Nielsen Compass: A World Leading And Powerful Campaign Outcomes Database
Advertisers, agencies and publishers to leverage insights from world leading, outcome measurement dataset to make data-driven decisions, optimize budgets and predict sales ROI
Nielsen …
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Centro Integrates with Deep Root Analytics for Political Ad Targeting
Centro, a global provider of advertising technology, announced an integration with Deep Root Analytics, an audience-powered analytics company. The combined solution elevates…
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