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Native & Programmatic Advertising
Lotame Unveils Panorama ID, the First Global Cookieless Identity Solution for a Privacy-First Open…
Lotame, the leading global provider of data enrichment solutions to drive customer insights and turn personas into addressable advertising, today announced the launch of Lotame…
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Integral Ad Science Appoints Industry Veteran Tom Sharma as Chief Product Officer
Integral Ad Science (IAS), the global leader in digital ad verification, announced that Tom Sharma will join the company as Chief Product Officer, effective November 2, 2020. This…
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Intentwise Adds API and Connectors to Help Agencies and Advertisers Simplify Reporting and Analytics…
Intentwise, the SaaS platform that helps brands, sellers and agencies enhance advertising performance on Amazon, announced the release of an API and data connectors. Agencies and direct…
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Criteo Joins Open Source Unified ID Initiative
Criteo and The Trade Desk to Collaborate on Industrywide Unified ID 2.0, An Upgraded Alternative to Third-Party Cookies
Criteo S.A. (NASDAQ: CRTO), the global technology company…
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Tiger Pistol Achieves Social Advertising Milestone
The World's Largest Third-Party Publisher of Local Social Advertising Exceeds 1 Million Campaigns
Tiger Pistol, the only social advertising platform that delivers local activation at…
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Yieldmo Hires AdTech Veteran Duc Chau as Chief Technology Officer
Strengthening Yieldmo’s Position as Technology Leader
Yieldmo is proud to announce that it has recently hired Duc Chau as its new Chief Technology Officer.…
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MediaMath Continues Momentum For Its SOURCE Ecosystem; Welcomes PubMatic To Its Expanding…
MediaMath, acclaimed independent advertising technology company for leading brands and agencies, demonstrated the value of it ecosystem by highlighting an enhanced partnership with…
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Research Shows Advertising is Having a More Emotional Impact on Consumers, But Not All Advertisers…
Analysis of engagement with 53,000 ads shows a rise in negative emotions, suggesting advertisers need to dig deeper on positive emotional content, especially during the pandemic…
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Kubient Optimizes The Associated Press Digital Advertising Supply Chain for Major Revenue and…
The AP removed half of its vendors after Kubient audit revealed they were redundant
Kubient, the cloud advertising marketplace that enables advertisers and publishers to reach,…
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DMS Identifies Ecommerce Growth Trends for Advertisers Ahead Of Holiday Season
Digital Media Solutions(DMS), an innovative global solutions provider of digital performance advertising and a connection point between digital advertising clients and their prospective…
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