Native & Programmatic Advertising

Brands will waste 99.9% of digital advertising spend on digital banners, this is according to the findings of an independent report published by business messaging intelligence experts,…
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VRTCAL, a leading mobile SSP focused on Demand-Path Optimization (DPO) for mobile app developers, today announced it ranked No. 290 on Deloitte’s Technology Fast 500™, a ranking of the…
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 Stingray Group, a leading music, media, and technology company, and world-class marketing and advertising network dentsu Canada, announced that they have signed a three-year…
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Ogilvy announced today that Devika Bulchandani has been appointed Chief Executive Officer of Ogilvy North America and Global Chairwoman of Advertising. Devika will be responsible for…
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Verizon Media and BuzzFeed announced a new strategic partnership across content and advertising, the acquisition of HuffPost by BuzzFeed, and an investment that will make Verizon Media…
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Hivestack, the leading global programmatic digital out-of-home (DOOH) ad tech company announced that they are expanding sales and operations to several countries in Latin America …
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How can you use powerful messaging and communication tactics to speed your sales cycles? Zack Brown, Head of Sales at Write Label takes the time to share a few tips in this chat with…
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WPP and Anzu, an adtech startup specializing in integrating advertising into video games, announced a partnership aimed at bringing commonly accepted advertising standards to the…
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Pattern89, a platform that specializes in creative artificial intelligence (AI) to maximize digital ad performance, announced the 2021 Creative Forecast, which predicts what creative…
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Software and data platform, VideoAmp, Inc., has launched Campaign Optimizer, a cross-channel campaign optimization solution for advertisers and agencies. Following the acquisition in…
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