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Native & Programmatic Advertising
Comscore and MediaMath Partner in LATAM to Launch Programmatic Contextual Targeting for Connected…
Partnership delivers industry-first open exchange programmatic contextual targeting solution for CTV and video in LATAM
Comscore, a trusted partner for planning, transacting, and…
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Now Available to Global Brands — DoubleVerify’s Authentic Attention™ Powers Campaign Effectiveness
New solution delivered rich, actionable attention data to Mondelez International, boosting campaign performance
DoubleVerify ("DV"), a leading software platform for digital media…
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Fakespot Launches “Fakespot Guard” To Protect Consumers From Shopify Scams
Fakespot Analysis Reveals that Nearly 21% of Shopify Sites Show Signs of Fraudulent Practices
Fakespot, a free Chrome extension that detects fake product reviews and flags sketchy…
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New Meredith Corporation Study Reveals Divergent Reactions Among Women To Life Amid COVID-19 And…
21% of women burned through much of their savings during the pandemic, while 54% saved money
39% of women said their mental health declined during pandemic, with half experiencing…
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Velocix Appoints Anthony Berkeley As CEO
Velocix, the market’s leading provider of carrier-grade video streaming and advertising technology, has announced the promotion of Anthony Berkeley to Chief Executive Officer.…
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Mobile Streaming Enters the Mainstream, Opening Massive Market Opportunities For Advertising,…
Over The Top streaming has exploded as consumers seek out on-demand entertainment more than ever before, according to a new report released today by global app marketing analytics…
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Goodway Group Delivers Strategic Optimization with Log Level Data from PubMatic
Detailed Win/Loss Insights Help Reduce CPA By 28%, Increasing Bidding Scale and Precision
PubMatic, Inc., a sell-side platform that delivers superior outcomes for digital…
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MediaMath and PubMatic Partner to Roll Out Source Initiative Across Asia
MediaMath’s fully accountable, addressable supply chain now available across PubMatic’s extensive publisher network in Asia
MediaMath, acclaimed independent advertising technology…
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Loyalty Matters – Taboola Introduces a Way for Publishers to Personalize their Digital…
Taboola, a global leader in powering recommendations for the open web, helping people discover things they may like, announced a new addition to its suite of segmentation and…
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Channel Bakers Grew its Workforce by 50% in 2020
Global eCommerce Agency Generates 12-to-1 Return on Ad Spend for its Clients
Channel Bakers, a global eCommerce agency, grew its worldwide workforce over 50% in 2020, bringing 61 new…
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