Native & Programmatic Advertising

Cross-Screen Audience Validation from Tru Optik is a major milestone that allows campaign measurement across Connected TV to catch up to consumer viewing behavior and lets advertisers…
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Headway, a leading provider of mobile, programmatic, data and performance digital marketing solutions; business unit of Entravision Communications Corporation, announced the acquisition…
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LiveXLive Media, a global digital media company focused on live entertainment, announced that LiveXLive has appointed Jonathan Anastas as its interim Chief Marketing Officer.
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SpotX announced a new integration with Sharethrough, the industry's leading native supply-side platform, to bring SpotX's programmatic infrastructure for outstream demand to…
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VIOOH is a new OOH advertising platform heralds a new era of cooperation across the out of home industry, connecting programmatic media owners and buyers in the US, the UK and Belgium.
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Tremor Video DSP, the leading programmatic video platform, today announced the launch of its comprehensive three-point brand protection plan. Provided for free to the brands and…
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QYOU Media, the world's leading curator of premium 'best-of-the-web' video for multiscreen distribution has announced a partnership with Frequency, the cloud-based internet video…
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district m is proud to unveil new functionalities and a new look for camp, its reporting platform for advertisers. These new additions were built to give more control and insight to…
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IRI’s Shelly Murphy will join a panel of experts during ARF’s Cross-Platform Measurement Council Attribution Showcase, where she will present a case study and speak on attribution and…
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Veterans of some of the largest companies in terrestrial and satellite radio, television and digital video have formed a new company specifically developed to provide advertising-sales…
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