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Native & Programmatic Advertising
Fluent, Inc. Makes Health-Interest Data Available for Programmatic Targeting
Fluent, Inc. a leading data-driven performance marketing company, today announced that it has made its 100% opt-in, first-party data available for programmatic targeting via LiveRamp®,…
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Vistar Deals Discovery Unveiled as the First Dedicated Storefront for DOOH Deals
Vistar Deal Discovery Offers the Marketplace a Powerful New Open Platform That Directly Connects Media Buyers and OOH Sellers
Vistar Media, a programmatic technology company for…
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Roku Introduces Audience Marketplace for OTT Ad Sellers and Buyers
By leveraging Roku’s first-party data and proprietary ad technology, publishers can use Audience Marketplace to sell targeted audiences on the Roku platform to advertisers.
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T3 Wins Seven Awards for Technological Innovations and Brand Campaigns
T3, the Austin-based innovation agency, was recently recognized with awards for technological innovations and brand campaigns, including honors for work for clients UPS and Allstate.
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Google Ads Click Identifier Launched to Display Contact Information On All Ad Visitors
Powered by Fastbase, Google Ads users can now access detailed contact information about all the businesses that have clicked on their ad campaigns with the newly launched Google Ads…
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Criteo Invests $23.2 Million in Paris AI Lab to Define the Advertising Technologies of the Future
Backed by an investment of $23.2 Million over three years, the lab will be involved in research related to building deep models that are interpretable, transparent and user-centric.
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Jim Norton to Serve As IAB Executive-in-Residence
Jim Norton will play a key role in shaping the agenda for the IAB Direct Brand Summit, scheduled for 30-31 October in New York City.
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Cleeng Raises $5.8 Million to Strengthen Over-the-Top Video Technology and Fuel International…
Cleeng, the leader in video e-commerce solutions for broadcasters, announces a Series B funding round of €5 Million to drive product development and growth in key markets.
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Choozle Offers Universal Data Catalog
Choozle will help marketers and advertisers execute highly targeted global digital advertising campaigns using third-party data in the Choozle platform with their Universal Data…
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my6sense Taps Mobile Marketing Pioneer Ivan Braiker as Chief Strategy Officer
my6sense Added Mobile Marketing Veteran as the Company’s First Chief Strategy Officer
With content engagement migrating from desktop to mobile devices, my6sense, a comprehensive, white…
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