Browsing Category
Native & Programmatic Advertising
Metadata Named an ‘Account-Based Execution Software’ Leader
Metadata’s AI-powered Account-Based Execution platform for demand generation recognized for high customer reviews
Metadata.io, the Automatic Account-based Advertising platform…
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Agencies and Brands Upgrade to Sizmek Advertising Suite for Increased Efficiency, Speed, and Control
Sizmek, the world's largest independent buy-side advertising platform delivering impressions that inspire, today announced that over 30% of its customers have successfully upgraded to…
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Adspace Continues Rapid Digital Innovation Including Programmatic With New Senior Vice President…
Former Ad Ops lead at Shazam, Pete Miles, joins Adspace as SVP, Ad Platform and Operations. Prior to joining Adspace, Mr. Miles played a central role in Shazam's successful transition…
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InMobi Forms Strategic Partnership with Microsoft to Power New Cloud-Based Enterprise Platforms for…
Collaboration combines the power of the cloud with cutting-edge technologies such as AI and data to provide actionable insights for marketers in a mobile world
InMobi, a global…
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Contact At Once!, a LivePerson Company, Offers Apple Business Chat to Help Automotive Companies Meet…
Contact At Once!, the automotive division of LivePerson, Inc. has announced its customers are now able to use Apple Business Chat, a new way for users to communicate directly with…
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Akamai, SpotX and Yospace Team up to Go Live with Addressable Advertising at Scale
Akamai, SpotX and Yospace have set out the key principles of monetizing major live events over OTT in a white paper entitled "Go Live: Addressable, Ad-Supported, Live Video At Scale,"…
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STAQ Gives Publishers Unified Advertiser Transparency Across Demand Channels
STAQ, the automated reporting platform as a service for digital advertising, today announced a major feature release that gives publishers normalized advertiser transparency across…
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Streaming Video Alliance Publishes New Documents on Advertisement Delivery Across OTT and Current…
Newly Approved Documents Reflect Ongoing Contributions of Alliance Working Groups and Study Groups to Solving Industry-wide Issues
The Streaming Video Alliance (the Alliance), an…
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AdExchanger Educates The Industry on The Future of Advertising and Marketing at PROGRAMMATIC I/O…
World's Largest Programmatic Media Event to Maximize Education Opportunities for Conference-goers
Marketers, agencies, publishers and technologists will benefit from maximized…
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Cataloger Finds Sales and Acquisition Success via d3 Third-Party Programmatic Advertising Campaign
Using digital media marketing and advertising for customer acquisition strategy
This Midwestern consumer catalog leader is well-known for its cards, gifts, household items and unique…
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