Native & Programmatic Advertising

Weborama’s parent company Ycor has decided to top Amazon’s bid for Sizmek Ad Server and DCO, with the vision of building the independent alternative the advertising industry needs.…
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SMI Releases Market Actuals Through April 2019 and Updated Media Forecasts Through 2023 (Two-Year Comparison Shown to Avoid Year Ago Olympics) Standard Media Index, the most trusted…
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New capabilities of MD16 enhance guest experience and enables service providers to differentiate video offering ATX Networks, a global leader in digital access and media distribution…
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Scope Integration of Leading Location Intelligence & Offline Attribution Creates Unified Solutions for Multi-Channel Marketing 4C, a global data science and marketing technology…
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Harvest Digital and the Sziget Festival blazed a new trail, delivering a fully programmatic digital out of home (DOOH) campaign on Jaduda's Splicky DSP, crossing three national borders…
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Market Grows 13.9 Percent, Fastest Growth Since 2011 Out-Stream Video Surges 44.7 Percent Year-On-Year IAB Europe, the leading European-level industry association for the digital…
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“Having Someone Else Grade Your Homework” Ensures Brands Get What They Pay For Media.net, a contextual advertising and publisher solutions company, emerging as a leader in…
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Partnership Enables Media Planning, Execution and Measurement Tied to Outcomes Built on Granular Understanding of What Consumers Watch and Buy Catalina Marketing, the market leader…
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Podcast Ad Market Forecasted to Surpass $1 Billion By 2021 In 2018, marketers spent $479 million to advertise on podcasts in the U.S., an uptick of 53 percent from $314 million in…
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Solution simplifies the complexity caused by today's fragmented viewership; taps into AI capabilities within VAST tags Extreme Reach (ER) announced the launch of AdBridge for…
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