Predictive Marketing

Michelle Richardson, Vice President of Sales Performance Research at The Brooks Group, has completed research aimed at understanding the most effective messaging and prospecting…
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A survey conducted by Drive Research reveals where, when, and how much people will shop during Black Friday, Small Business Saturday, and Cyber Monday 2022. More than 80 percent of…
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Mintel, the experts in what consumers want and why, has announced five trends set to impact global consumer markets in 2023, over the next five years and beyond. Centred around seven…
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India E-commerce Logistics Market Performance and Future Outlook to 2027 By Mode of Transportation (Rail, Road, Air, Sea), By Distribution Channel (Organized and Unorganized), By…
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In partnership with M&C Saatchi Performance, the Modern Mobile Consumer study shows marketers and brands how consumers plan to shop and spend their free time this holiday season…
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If recent buying behavior has suggested anything, it’s that personalization is the future of marketing. McKinsey reports that roughly three-quarters (76%) of consumers identify…
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43% of Consumers Expect Inflation Impact; 39% Will Look to Dollar Stores for Savings Numerator, a data and tech company serving the market research space, has published a 2022…
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An award that recognizes Hansei's workplace culture and employee experience exceeding the national average Hansei Solutions, a full-service revenue cycle management solution for…
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NTT’s new 2022 Global Network Report surveyed more than 1,300 enterprise networking professionals globally, uncovering a need for network modernization to enable business growth…
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Analysts Discuss the Outlook for the Global IT Market During Gartner IT Symposium/Xpo 2022, October 17-20, in Orlando Worldwide IT spending is projected to total $4.6 trillion in…
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