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Predictive Marketing
Actifio Records Strongest Q1 in Company History as Customers Embrace Cost Savings, Cyber Resilience,…
Actifio, the pioneer of multi-cloud copy data management software, achieved its strongest first quarter ever, building on the momentum of its modern multi-cloud software platform that…
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dotdigital Launches Live Chat Service to Turn Conversations into Conversions
dotdigital, the integrated marketing automation solution in Magento Commerce, part of Adobe Experience Cloud, is enriching its core bundled offering with Live Chat to enable merchants…
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Squirrly 2020 Answers Call from Small Businesses for Affordable SEO Marketing Support with…
Every business wants to be on the first page of Google search. Yet, understanding how to make that happen leaves all too many small business owners shaking their heads in frustration.…
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SalesTechStar Interview with Sergio Bea, VP Global Enterprise & Channel Sales at Accedian
The need for the marketing and sales departments to be in complete lockstep has only increased over the years and it’s the marketing engine that is supposed to be the fuel that starts…
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Sensormatic Solutions Launches New Offerings in Response to COVID-19 to Help Retailers Protect…
Johnson Controls announced Sensormatic Solutions, its leading global retail solutions portfolio, expanded its offerings to help retailers protect its employees, customers and assets in…
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DeepIntent Launches The First Data-Rich, Privacy-Safe Digital Marketplace For Healthcare Advertising
Marketing technology company, DeepIntent, announced the launch of its Healthcare Marketplace. This marks an expansion of the company's MarketMatch™ technology platform, and completes…
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Total Economic Impact Study Shows Marketers Gain Nearly 200% ROI with Jornaya Activate
Jornaya released findings from a commissioned study conducted by Forrester Consulting indicating a 191% three year return on investment (ROI) for Jornaya Activate, a monitoring platform…
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Indicative Brings a New Layer of Clarity and Simplicity to the Global Analytics Market
Indicative, a leading customer analytics software company, has announced a solution that makes it easier for nontechnical people to work with data. Released to the public this morning,…
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Merkle Q2 2020 Customer Engagement Report Finds 88% of Marketers Practice Some Level of Agile…
Merkle, a leading technology-enabled, data-driven performance marketing agency, released the Q2 2020 installment of its Customer Engagement Report. Acting as an extension of the…
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After Defining the Data-driven Webinar Marketing Category, ON24 Surges Past $100M ARR and Unleashes…
In a digital-first world, it's critical to have a digital-first marketing strategy. In fact, 91% of top-performing marketers agree that creating and delivering digital experiences is…
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