Interviews

In a candid chat on sales mastery with Scott Benedetti, Vice President of Sales, The Pedowitz Group, we attempt to clearly measure the role of CRMs and sales automation technologies for…
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Bertram Schulte, Chief Digital Officer at SAP points out offering a customer data management platform based on consent-driven profile information to establish trust and loyalty as one…
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In this interview, Julie Thomas, President and CEO at ValueSelling Framework predicts the role of AI for Sales and how should sales teams demonstrate technical literacy in this area.
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In this interview, Erin Murphy states, "Without call analytics, you don’t realize how your agents are losing customers, let alone how the top performing agents are winning customers."
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AI in sales programs will help people find the right training, curate the right leads, efficiently spend resources, and ultimately close deals. With age, Sales teams are turning…
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Altify CMO, Patrick Morrissey Altify, explains how their company is delivering best practice sales coaching for digital sales transformation and help sales teams more effectively using…
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To better understand how modern businesses can create and sustain "sales mastery" with B2B tools, AI, and enablement models, we spoke to Jim Ninivaggi, Chief Readiness Officer at…
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Atomic X recently launched a chatbot for B2B sales and marketing. It's called Rufus. Chatbots for marketing and sales are certain to rule the roost in the years to come.
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We’ll eventually reach a stage where the value chain will be aligned, and data-driven app marketing will indeed be 100% data and technology-driven App Sales Automation.
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In this interview, Katie Bullard says that sales intelligence should deliver data on the right target contacts at the right target accounts at the right time and with the right contact…
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