Interviews

I always look forward to Dreamforce! It gives me the opportunity to do two things I love: talk to customers and take the pulse of where the sales industry is heading. At the ongoing…
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Becoming digitally savvy and putting the customer experience first will ultimately lead to better sales over time. If a brand can be successful online, it can be successful across all…
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Seismic is now included in the Microsoft Technical Solution Professionals demo environment in the Americas, working closely with Microsoft’s sales teams.
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In our DMEXCO-themed interview, we spoke to Erwin Bos, European Sales Director at Tapjoy. Erwin told us why he thinks that DMEXCO is simply the place to be for anyone and everyone…
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AI can be a powerful game-changer, delivering insights from massive amounts of data for sales intelligence. Marketing and sales automation solutions are driving the industry into a new…
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Create a sales model that works on both a small scale and a large scale. Put processes in place that work for everyone on the sales team. Deal with change and new competitors on an…
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Selling has become a lot more mechanical, a lot more automatic and as a result, many sales reps lose OPPORTUNITIES! Technology can help solve most problems that sales teams…
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Programmatic Advertising technologies have fundamentally transformed media buying and performance marketing from an efficiency standpoint.  How do programmatic advertising strategies…
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The need for humans in sales isn’t going away, we just continually need to re-tool. Adobe recently added Judith Hammerman as their Head of Audience Manager. Judith revealed her journey…
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AI is here... and it’s real in sales technology. If you aren’t ready to embrace it, your chances of success are slim. In an interview with Dustin Deno, SVP, Sales at Maropost sat down…
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