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How to Align Content Down the Sales Funnel
Marketers working with sales teams often have better results. In fact, when these two teams are aligned, they are 67% better at closing deals. One reason for this is that consumers…
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Sustainabile Commerce through Artificial Intelligence
Artificial intelligence may seem like nothing more than the latest business buzz phrase, but chances are you have interacted with AI in the past week and you didn’t even know it. AI has…
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7 Highest Earning Category for Android Mobile Apps
Like us, there are many people who have a curiosity in their mind how a free app can receive such a high value in the market. We all simply download it from Google Play and App Store. …
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IP Telephony: The Future of Cloud Telecommunications
IP telephony, also known as VoIP, is a communication technology that uses Internet services instead of traditional telephony network.
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A Sales Funnel And Why Your Business Needs It
Introduction
That sales funnel of yours may be one among the key roots of your brand-new internet marketing policy for this age. Returning its fundamentals won't only provide you…
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How to Leverage Relationships Through CRM
As a business, customers are at the center of everything. Customer relationship management (CRM) has evolved through the years to provide new opportunities to manage contacts and…
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The Goldilocks Principle of Marketing: The Need for a Consistent View of the Consumer Journey
Marketing and advertising professionals running brands big and little around the globe are facing a similar dilemma in Consumer Journey. Mapping marketing impact and swiftly gaining…
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10 Tips for Using Messaging Apps in Customer Care
Messaging apps can be hugely advantageous for digital customer engagement strategies, offering a multitude of benefits such as increased privacy, an alternative to live chat, new…
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Gamification: A Game-Changer for Inspiring Your Sales Teams
Gartner defines gamification as “the use of game mechanics and experience design to digitally engage and motivate people to achieve their goals.” In some circles, a stigma has developed…
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Using Call Center Data to Create Better Customer Experiences
One of the main concerns of many sales executives at the moment is providing clients with creative ways to solve for disconnected customer experiences. In our industry, the most…
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