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Can You Script Empathy?
Knowing exactly what to say in a moment such as this, where the effects of the Covid-19 pandemic are being felt by teams and businesses worldwide can be extremely delicate.
On one…
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Digital Advertising Tips in Times of a Pandemic
Especially in uncertain times like these, it’s important for brands to maintain relevant communication with their customers. People are going through challenging times, and hearing…
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Converting to Virtual Conferences: An Emergency Guide for Conferences, Tradeshows and Industry…
A considerable amount of businesses and organizations rely on conferences, tradeshows and other industry events to raise awareness, increase and engage members, forge new business…
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Sales Prospecting During an Economic Downturn – Tips that Help!
What can I say, these are strange times indeed. Over 50% of the world is in complete lockdown mode and we’re seeing unprecedented difficult times, personally and for businesses, all…
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As the World Hunkers Down Amid Social Distancing, Marketers Need A Digital Revolution
Digital advertising and marketing complexity continue to increase as the big ad players – Google, Facebook, LinkedIn and Microsoft – fight for advertising dollars during these uncertain…
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How the Retail World Is Having to Evolve Because of COVID-19
The impact of the coronavirus crisis grows daily and the retail world has had to evolve in countless ways, as how we shop and connect with each other has shifted dramatically.
The…
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Short and long-term Effects of the Coronavirus Pandemic On Businesses
My colleagues and I at CyberCube, are currently conducting research to model the likely effects - both short and long-term - that the Coronavirus pandemic may have on businesses,…
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Pandemic Plans for Businesses: How Can My SMB Prepare?
During flu season, it’s only natural to prioritize health. We tend to eat better, exercise more, and make an extra effort to remember our daily vitamins. But when sickness hits on a…
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How to Increase your Remote Sales Team’s Productivity
In the United States, 4.7 million employees (3.4% of the workforce) work from home (WFH) at least half the week. Over the past month, that number has undoubtedly skyrocketed due to the…
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Expecting Sluggish Sales? Try Marketing with Promotional Products
As state and local governments force businesses to shut down due to the COVID-19 virus, many businesses will feel the pinch. Business owners, entrepreneurs and marketers will be forced…
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