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Nailing Your Sales Performance Requires Empathy, Scrappiness and Above All, Belief
Growing up in Glasgow, I wanted to be a musician, performing in a band — and I put my heart and soul into making that dream a reality. But what I didn’t realize at the time was that my…
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The Impact of COVID-19 on Affiliate Marketing
The COVID-19 pandemic forced around 91% of the U.S. population indoors earlier this year—and may do so again before 2020 is over. While stay-at-home orders have been relaxed and, in…
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Best Practices for Achieving High User Adoption During Your Salesforce Implementation
We’ve all heard horror stories from at least one person who had a bad experience with Salesforce. Usually, it goes something like this: They were sold on the vision of Salesforce and…
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Redefining Productivity and Professionalism In Our Work-from-Home Worlds
The COVID-19 pandemic has disrupted professional life all over the world. Zeroing in on the global marketing community, Demand Spring recently conducted a comprehensive survey, asking…
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The Handshake is Gone: How to Drive Demand Digitally Amid Social Distancing
The unprecedented spread of the COVID-19 virus has changed the way we live and work, possibly forever and certainly for the foreseeable future. Overnight, marketing and sales…
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How to Optimize Your Online Sales Meetings With Prospects
The world is relying on online communications now more than ever. With the new challenges we face, more technology is built to make our lives easier. Especially in B2B SaaS…
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Taking a Data-First Approach to Online Advertising First Shaughnessy
When many people think of Online Advertising through channels like Facebook and Google, they typically walk through a pretty standard workflow:
Determine the kinds of users you…
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3 Approaches to Contract Management to Use During COVID-19
COVID-19 has impacted the way we do everything. Businesses across the spectrum of industries and locations are trying to determine how to navigate this unusual time. And it’s no…
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Next-Generation Data Reporting: Why Sales and Marketing Teams Should Change the Way They Look at…
Reporting is like the dark matter of business. It’s everywhere, largely unseen, and may account for 85% of paper used (Sales and marketing).
But reporting could be so much more. When…
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The Future of Commerce Post COVID – Second Wave
The COVID-19 crisis has changed the way people do business and purchase products. Although some sectors are performing well and others are suffering, the current environment has…
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