Market Research Businesses Recognised as Leaders for Innovation and Excellence
Confirmit announced the winners of the 2019 AIR (Achievement in Insight and Research) Awards. The AIR Awards were created to recognise Confirmit customers who are driving the Market Research industry forward by demonstrating innovation and excellence to enhance business performance.
Ken Østreng, CEO at Confirmit, says of the programme: “Great research is at the heart of business decision making. We are delighted to recognise the people and businesses whose dedication to innovation and insight are driving the Market Research industry forward. Congratulations to all our winners, we are proud to be part of your stories.”
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Diego Casaravilla, CEO of Fine Research said: “Thank you to Confirmit for this wonderful recognition which is a great motivation for the FINE team to continue working towards excellence. We are particularly proud to be the first Latin American company to have won an AIR award. We are also very excited to be recognised as a Judges’ Choice winner in the Project and Innovation category.”
The AIR Awards programme is broken into three categories:
- AIR Agency: Rewards agencies who are providing exceptional guidance and value to clients, who are driving the future of the MR market by designing and implementing new approaches, or who are breaking new ground in the merging of Market Research, insight and Voice of the Customer.
- AIR Project and Innovation: Recognises individual projects undertaken for an end client that demonstrated exceptional application of methodology, true innovation or that yielded results that have had a significant impact on the client.
- AIR Professionals: Identifies MR professionals at any stage in their career who are having an impact not only on their business but on the industry as a whole, either by driving new thinking, taking new approaches, or harnessing new technologies.
George Zdanowicz, CEO of Enhance Research said: “We’re delighted to receive this AIR Award. It’s a nice recognition of some of the great work the Enhance Research team are delivering for our fantastic clients.”
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The winners are:
- AIR Agency:
o Judges’ Choice Winners: Ecorys, Nepa
o Winners: Enhance Research, Fine Research, Holden, InsightWorks, Nielsen, Owl Solutions, QRS, SNWare
- AIR Project & Innovation:
o Judges’ Choice Winners: Fine Research, HESA
o Winners: B2B International, Delvinia, Holden, Illuminas, InsightWorks, Virtual Incentives, W5
- AIR Professional:
o Judges Choice Winner: Lindsay Parry – Nepa
o Winners: Bill Zuo – InsightWorks, Brian Li – Nielsen China
Confirmit was delighted to have three highly regarded Market Research professionals as judges for the AIR Awards. The judges were Kristin Luck, Founder of ScaleHouse, Dangjaithawin Anantachai, Managing Director, INTAGE Thailand, and Vanessa Oshima, Founder and President of Heart Data inc.
Kristin Luck of ScaleHouse commented: “It’s an honour to collaborate with Confirmit on recognising the research firms utilising technology in truly innovative ways to create new industry solutions. The AIR awards truly elevate and recognise the work of the best and the brightest the market research industry has to offer.”
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