Contentserv and Productsup Empower Brands and Retailers to Level-Up Content Syndication in E-Commerce
The partners present their joint solution at the Product Experience Summit 2019.
Contentserv, the global Product Experience Platform (PXP) leader, announces its technology partnership with Productsup, a leading provider of enterprise cloud software for product content syndication and feed management. A new outbound connector allows the seamless integration of the two business solutions. This enables their customers to effectively execute their content syndication strategy by aggregating and orchestrating product data from multiple sources on a single platform.
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Productsup offers an innovative, easy-to-use platform for product content syndication, feed management, marketplace integration and vendor onboarding. Using their SaaS solution, brands and retailers of all kinds can stay agile and easily master any product content challenges that they may face. With 1500+ channels available, Productsup supports the largest assortment of integrations for feed management and product content syndication – from the most popular to custom exports.
“Through our partnership with Contentserv we want to empower more businesses to break through digital walls and get their products to market quickly and reliably,” says Emile Bloemen, Senior Vice President of Strategic Partnerships at Productsup.
The Contentserv Business Solutions team created the interface between Productsup and the Contentserv PIM solution to enable both of their customers to easily provide large volumes of rich product information to various e-commerce channels and social platforms and deliver outstanding product experience to their consumers.
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“We’re excited to work with Productsup. Their solution perfectly fits into our portfolio and will be helping our customers to drive advanced content syndication strategies, enabling them to be even more successful in their e-commerce goals. The new connector can be quickly configured, resulting in fast time-to-value”, says Marcus Ruppert, Vice President of Business Solutions & Design at Contentserv.
The partners will kick-off their collaboration at the upcoming Product Experience Summit on November 12 in Den Bosch, The Netherlands, which has the motto “Connect to Make it Work”. Productsup will present a keynote on e-commerce connectivity and how to deliver a flawless product experience across all channels.
Productsup provides an innovative SaaS platform that empowers brands and retailers to optimize and syndicate their product content to all digital marketing, shopping and business channels, such as Google, Amazon, Facebook, or Walmart. With agile data and seamless connectivity, the award-winning company helps customers break through data silos and get their products to market quickly.
Contentserv enables retailers and brands to develop groundbreaking product experiences of the future by fully exploiting the potential offered by advanced technologies. Our vision is to make the daily lives of marketers and product teams easier by providing them with an advanced, complete, business-focused platform emphasizing time to value.
