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Emplifi, the leading Autonomous CX platform, announced the appointment of Jim Koepke as Chief Revenue Officer. Koepke, who previously served as Emplifi’s Senior Vice President of Global Sales, will lead the company’s global revenue organization, driving commercial strategy and go-to-market execution as the company enters its next phase of growth.
As CRO, Koepke will focus on expanding adoption of Emplifi Fuel AI across marketing, commerce, and customer care while strengthening Emplifi’s global go-to-market organization. His appointment comes as Emplifi delivers rapid advancement in Autonomous CX, helping brands bring together disconnected customer engagement workflows, data, and teams through AI-powered technology.
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“Jim has already made a meaningful impact at Emplifi, bringing greater focus and discipline to our commercial execution,” said Ohad Hecht, CEO of Emplifi. “He has a proven track record of scaling high-performing global revenue organisations, developing strong teams and, most importantly, building lasting customer relationships. As we enter our next phase of growth, Jim will lead our global go-to-market organisation with a clear focus on helping customers to recognize value through operational excellence and repeatable revenue growth.”
Over the past year at Emplifi, Koepke has worked closely with strategic accounts, helping brands advance their AI-enabled customer experience transformation across marketing, commerce, and customer care. This firsthand experience will inform Emplifi’s global revenue strategy as the company continues to help customers turn connected technology and data into measurable business value.
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“Emplifi helps brands simplify how they engage with customers, and now we are turning AI-based customer orchestration into measurable business value,” said Jim Koepke, Chief Revenue Officer at Emplifi. “What excites me most is the depth and breadth of the platform, the market opportunity ahead of us with our industry-leading AI-based solution, and the team we have in place to capture it. I look forward to building on that momentum, deepening our customer and partner relationships, and scaling our go-to-market strategy globally.”
Koepke’s appointment strengthens Emplifi’s commercial leadership at a pivotal point in the company’s evolution. Brands are looking to consolidate fragmented technology and put AI to work across the customer journey. Koepke will lead Emplifi’s global revenue strategy and help translate the company’s continued platform innovation into measurable value for customers.













