SalesTech Star

SalesTechStar’s Sales Technology Highlights of The Week: Featuring ZoomInfo, PandaDoc, OneStock and more!

Why is the human element becoming more crucial in sales as B2B sellers scale efforts with AI powered salestech? And how can sellers use sales automation to drive actual sales goals. Find out more in this week’s salestech highlight:

SalesTech Quote-of-the-Week!

In addition to the typical tech stack like CRM, I’ve found significant value in equipping the team with automation, sales intelligence, and revenue analytics tools. Sales Automation tools, such as Outreach and Salesloft, have been game changers in increasing our outreach while getting feedback on how engaged recipients are. However, it’s important to monitor their usage closely to prevent spamming and ensure their effectiveness.

Kristy Schafer, Vice President of US Sales at Optable

Top SalesTech News of the Week: 20th May to 24th May

SalesTech QnA with the Expert

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No matter how quickly AI-powered salestech and martech take off, the human element will always be relevant. AI and technology will continue to be helpful tools when it comes to automating tasks and filtering through data to connect the dots, but there’s something to be said about human interaction as well–especially in terms of understanding customer needs and establishing trust. I believe a mix of the two is crucial to making sense of all the nuances of building and forging genuine, long-lasting customer relationships.-Shaun Shirazian, Chief Product Officer at Pipedrive

Top Sales and SalesTech Articles on In-Store Retail Tech, Sales Outreach Tips, B2B Buying Committee Identification Tips and more!

Missed The Latest Episode of The SalesStar Podcast? Have a quick listen here!

Episode 201: Optimizing B2B Sales with Alex Varel, Chief Revenue Officer at Multiverse

  

Episode 200: B2B buying and selling habits with Raul Murguia, Sr Dir of Integrated Marketing for LinkedIn Sales Solutions

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