SalesTech Star

Episode 173: B2B Revenue Generation Hacks with Justin Schweisberger, Chief Revenue Officer at Pramata

salestechstar podcast 2023

By STS Staff Writer On Jan 2, 2024

Justin Schweisberger, Chief Revenue Officer at Pramata, (a solution that focuses on providing complete, cross-functional contract visibility) joined as our guest in this episode of the SalesStar Podcast, to talk about what it takes to drive B2B revenue generation tactics more successfully in 2023:

Key topics covered:

Revenue generation and measurement fundamentals that B2B CROs today need to be more attentive to
Tips for better alignment between revenue/revops, marketing and sales teams to drive a central business goal
Revtech and Salestech best practices

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