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Corporate Traveler Transforms Its Business with Vidyard and Salesforce

Vidyard recognized in Salesforce Partner Innovation Awards

Vidyard, a leading video platform for businesses, today announced that it has helped Corporate Traveler transform its business by pioneering a new approach to video selling that resulted in $42 million of new business in six months.

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For this innovative work, Vidyard has been named a recipient of the Salesforce Partner Innovation Award in the Travel, Transportation and Hospitality category. Using the Salesforce integration, Vidyard helped Corporate Traveler reduce sales turnaround time and the number of interactions needed to secure meetings with new prospects by more than 60%.

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Comments on the News

  • “Business travel came to a halt last year, but we were able to help Corporate Traveler quickly adjust their sales tactics through engaging, relevant video,” said Tyler Lessard, Chief Video Strategist and VP of Marketing, Vidyard. “Our continued innovation with Salesforce enables us to help users engage with prospective customers virtually. We’re grateful to Salesforce for recognizing our work and ingenuity with this award.”
  • “Salesforce Partner Innovation Award winners such as Vidyard work relentlessly to enable their customers’ success,” said Tyler Prince, Executive Vice President, Alliances & Channels, Salesforce. “Vidyard’s initiative and ability to deliver results illustrates how Salesforce partners are integral to creating value and enabling digital transformation in our new work-from-anywhere world.”

Salesforce partners such as Vidyard are part of the growing Salesforce economy, which according to a new study by IDC*, is projected to produce more than 9 million new jobs and $1.6 trillion in new business revenue by 2026. The study finds that Salesforce is driving massive gains for its partner ecosystem, which will see $6.19 in gains for every $1 Salesforce makes by 2026.

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