Tenovos and Wrike Partner To Boost Productivity and Collaboration for Global Marketing Teams
Powerful Integration Brings Together Modern Digital Asset Management Solution With Intelligent Work Management Platform
Tenovos, the company helping brands tell stories that matter, today announced that it has teamed up with Wrike — a leading collaborative work management solution that’s now part of Citrix — to bring marketing professionals an intelligent document and work management platform that allows them to work collaboratively in one flexible, scalable platform.
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“Marketing teams have to move fast, execute on time, and deliver to a high standard — consistently”
With global companies adopting hybrid work models in a post-pandemic era, organizations are seeking out holistic solutions that help teams work productively together, no matter where they are. Wrike’s versatile and intelligent collaborative work management platform combined with Tenovos’ digital asset management tool gives marketers a “single source of truth” for managing projects, workflows, and content creation, as well as storage and distribution.
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“Managing the end-to-end process for creating and delivering marketing assets — from ideation to distribution across all channels — is hugely complex for any sized organization, but especially for global enterprises,” says D. Scott Bowen, CEO of Tenovos. “The joint offering immediately eases that complexity, optimizes the creative operations process, and drives significant cost savings and incremental revenue in bringing products to market. Marketers can upload approved assets directly from Wrike to Tenovos with a single click and rest assured that only the most up-to-date and approved content is accessible for global campaigns.”
“Marketing teams have to move fast, execute on time, and deliver to a high standard — consistently,” says Andrew Filev, Senior Vice President and Wrike General Manager, Citrix. “Often relying heavily on outside contractors, a single document can go through myriad cycles in the creative process, and every project must map back to business goals and show impact to the C-suite. Strategic integrations with digital asset management partners like Tenovos are critical to organizations of any size that are building holistic work management and collaborative workflow practices to support the future way of working — which demands accuracy and speed.”
