MikMak Launches in Europe and Canada to Help Brands Accelerate eCommerce Globally
Leading eCommerce acceleration platform MikMak announces today that their multi retailer eCommerce enablement and analytics software is available for brands in Europe and Canada. Brands including Colgate, L’Oréal, and The Hershey Company are already using MikMak in the US and/or abroad to understand online shopping behaviors, optimize their media for eCommerce, and drive online sales.
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In August, MikMak announced the close of a $10M Series A funding round led by Wavecrest Growth Partners. MikMak has already grown its revenue over 200% this year. In 2020, consumer demand for eCommerce has accelerated ten years overnight due to the global pandemic, and Fortune 1000 brands are turning to MikMak to help them capitalize on this eCommerce growth.
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“This year, consumer brands across categories like CPG, consumer electronics, beauty, grocery, homecare, personal care, pets, and spirits understand that their categories are about to reach a tipping point where eCommerce will become the majority of their revenue,” said Rachel Tipograph, founder and Chief Executive Officer at MikMak. “We give brands more insight into the eCommerce customer journey than they have ever had before. With the demand for eCommerce growing so quickly this year across the world, we knew this was the time for us to launch internationally to provide a unified solution for brands.”
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