Revcontent Launches Browser Targeting to Allow Advertisers to Optimize Spend and Budget Allocation Read more
OneTrust Expands OTT Capabilities to Help Publishers and Advertisers Capture and Communicate Consent and Preferences in OTT Applications Read more
IAS First to Integrate with Google Ads Data Hub for Viewability and Brand Safety, Bringing Advertisers Privacy-Centric Metrics Across YouTube Read more
LoopMe Launches New Hate-Free Promise to Advertisers with Enhanced Brand Safety Controls for Avoidance of Hateful Content Read more
OpenX Launches BIDS, New Solution for Advertisers to Access Log-Level Data and Gain Visibility into Programmatic Media Buys Read more
LiveIntent Integrates With Rubicon Project To Improve Audience Resolution and Addressability for Advertisers Read more
AdTheorent Leverages SmartCommerce Click2Cart Solution to Facilitate Online Conversions for CPG Advertisers/Brands Read more
B2B Advertisers Can Now Reach the 37 Million Americans Working from Home, via NetWise Syndicated Covid-19 Impacted Digital Segments & Custom Audiences Read more
Blis Launches New ‘Habits to Home Targeting’ Product in Response to COVID-19 to Help Advertisers Deliver Personalised Ads to Entire Households at Scale Read more
Revcontent Launches Zip Code and DMA Targeting — a Powerful Way for Advertisers to Connect Users in Local Markets With the Most Relevant Offers and Products Read more