How will AI benefit the entire B2B RFP process? And as AI advances change the game for sellers, what should sales leaders keep in mind to draw relevant insights from their AI powered analytics and salestech systems? Catch more from this week’s salestech highlight:
SalesTech Quote-of-the-Week!
No matter how quickly AI-powered salestech and martech take off, the human element will always be relevant. AI and technology will continue to be helpful tools when it comes to automating tasks and filtering through data to connect the dots, but there’s something to be said about human interaction as well–especially in terms of understanding customer needs and establishing trust. I believe a mix of the two is crucial to making sense of all the nuances of building and forging genuine, long-lasting customer relationships.
Top SalesTech News of the Week: 13th May to 17th May
- QorusDocs’ New AI-Powered Solution, QPilot, Transforms RFP and Proposal Development
- Vonage Expands Salesforce Service Cloud Voice Offering with Einstein Integration
- Coveo Announces New Partnership with Genesys to Empower Contact Center Agents with AI Search, Recommendations, and Generative Answering
- Salesloft Announces New AI Features That Capture Valuable Insights from Conversations to Accelerate Deals
- Ironclad Launches Contract-Native Contextual Signature Tool, Reimagining How Businesses Sign and Manage Contracts
SalesTech QnA with the Expert
Sales and marketing techniques have had to change significantly over the last two decades, and businesses need to be able to quickly pivot to meet these changing needs. By harnessing the power of AI and pushing through the noise to see what businesses are seeking to achieve, sellers can create more prosperous vendor relationships. I am always thinking about business perception from a consumer perspective, which I think will be a critical skill to have as organizations continue to face an ever-changing marketplace.– Viviane Campos,
Top Sales and SalesTech Articles on B2B Customer Experiences, Lead Enrichment and more!
- Navigating B2B Customer Experience: Trends and Biggest Pitfalls
- Lead Enrichment Tools – A Breakdown
- Creating a Single Source of Truth – Best Practices for Sales and Marketing Teams
Missed The Latest Episode of The SalesStar Podcast? Have a quick listen here!
Episode 202: The Importance of Soft Skills in B2B sales with Thomas Hansen, President at Amplitude
Episode 201: Optimizing B2B Sales with Alex Varel, Chief Revenue Officer at Multiverse
Episode 200: B2B buying and selling habits with Raul Murguia, Sr Dir of Integrated Marketing for LinkedIn Sales Solutions