No physical facetime with prospects can be a big deterrent from a sales perspective, but today’s most successful sales and marketing teams are those that are quick to adapt with the right technologies to drive impact despite these changing business times.
Catch more from this sales and tech weekly highlight:
SalesTech Quote-of-the-Week!
Some of the changing trends in B2B that I feel will remain address inventory challenges and why the dynamic ad server can be so effective and helpful. Especially advertisers in the tech category right now, while they’re running out of product inventory left and right as consumers fill their home offices. –Allyson Huiskamp, Vice President of Sales at Flashtalking, Inc.
Top SalesTech News of The Week: 21st to 25th December
- IBM to Acquire Nordcloud to Turbocharge Its Hybrid Cloud Consulting Capability
- Ambition Named Industry Leader on G2 Winter 2021 Grid Reports, Hitting 12 Consecutive Quarters of Recognition
- Dialpad Raises Additional $10M from SoftBank Corp.
- Bigtincan Acquires ClearSlide to Create Industry’s Only End-to-End Sales Enablement and Engagement SaaS Offering
SalesTech QnA with the Expert
New ways of working will definitely impact the way marketing and sales teams operate. Technology for the distributed workforce has brought about new possibilities for cross-team collaboration, and with every interaction logged virtually, breaking down these communication silos can help organizations create deeper and more authentic customer relationships. In fact, our recent research with Ecosystm in Singapore found a staggering 99% of businesses believe collaboration between CX and other teams improves the quality of business outcomes, a view which will continue to expand the role our teams play in shaping the overall customer experience. –Chad Pearce, Vice President Marketing – APAC at Zendesk
Top Articles on the Future of Sales, OOH Media, Leveling up Sales!
- Is Speech Recognition Software Good For Sales And Customer Support Teams?
- How Clickwrap Can Change Your Online Sales
- Why your AI projects won’t scale
- Programmatic OOH is the next frontier in adtech
- Level up your sales team