Ecommerce Marketers Can Now Create Beautiful Custom Quizzes in their Shopify Storefronts and Automate Email Personalization Fueled By First-Party Data
Jebbit, the interactive experience and first-party data platform pioneering “Quiz Commerce,” today announced the expansion of its growing partner network with the launch of their Shopify app and Klaviyo partnership. These partnerships help address the urgent demand from brands needing to transform their digital customer experience. Shopify’s more than one million businesses can now use Jebbit to create beautiful product match quizzes that improve engagement, conversion, and help personalize every step of the customer journey, increasing sales and lifetime value. These quizzes can be deployed anywhere in digital, and offline via QR codes.
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“We’ve tried other quiz commerce platforms and Jebbit is by far the easiest and most user friendly,” said Chad Jernigan, co-founder, DIFF Eyewear. “In our short time using Jebbit we are already seeing an 80% completion rate and 40% lead capture rate of our new quiz which is crushing our previous benchmarks.”
The rapid growth in ecommerce has created a unique set of challenges for marketers. The first, how to create a fast and helpful guided selling experience in digital that replicates that of an in-store associate experience. The second, the impending demise of third party data and cookies, resulting in the urgent need for brands to build up their own first-party data assets. Jebbit solves these massive pain points for some of the largest brands in the world and has now created a simplified version of their platform allowing any business, regardless of size, to deploy the same successful strategies. Shopify merchants can create product match quizzes that easily and seamlessly pull their products into the outcome recommendations in their quiz, driving higher lead capture and conversion while gathering customer preferences. Those leads and attributes can then be automatically passed into their Klaviyo account, increasing the size of their database and fueling personalization based on the consumers’ stated interests and preferences. Using ‘owned’ first-party customer data from partners like Jebbit, Klaviyo helps over 50,000 ecommerce businesses grow revenue and get closer to their customers.
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“So many of the brands we work with are already on Shopify and Klaviyo and doing great work,” said Raphael Paulin-Daigle, CEO of Splitbase. “Jebbit is the missing piece that helps us create engaging experiences through quizzes; enabling us to improve ecommerce sites, capture leads, and create better personalization.”
“The pandemic not only increased the volume of ecommerce transactions but forever changed buying behavior. Brands will be left behind if they don’t change how they communicate with customers,” said Tom Coburn, CEO and co-founder of Jebbit. “This means unifying their marketing across channels and customer journeys, targeting their audiences more effectively, and investing in growing their own first-party customer data to build long-standing, profitable relationships.”