Fanplayr Introduces PrivacyID to Address New Privacy Laws and Upcoming Ban on Third-Party Cookies Read more
PubMatic Joins Industry-wide Unified ID 2.0 Initiative for an Alternative to Third-Party Cookies Read more
The Trade Desk Adds Nielsen to Unified ID 2.0 Initiative as Advertisers Seek Upgrade to Cookies Read more
Jivox Launches IQiD: A First-Party Deterministic Identity Graph Offering for Personalizing Dynamic Creative Without Third-Party Cookies Read more
LiveRamp Publishes New Study Revealing 93% of Enterprises Rely on Data Collaboration to Drive Revenue Read more