What should sales teams do to prepare for the holiday season? And how can sales leaders ensure they get their B2B sales processes and teams ready in time for new goals in Q1? Catch more sales tips, insights and sales tech updates from this weekly highlight:
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SalesTech Quote-of-the-Week!
Being able to communicate product availability, product information, and brand messaging consistently across channels is crucial as budgets tighten and buyers become more judicious in how they spend and what suppliers they stay with. Buyers now have little tolerance for poor digital experiences and won’t give the benefit of the doubt to suppliers that are difficult to do business with.
Top SalesTech News of the Week: 05th December to 09th December
- JRNI and Mad Mobile Partner to Drive Seamless Customer Engagements from Online Appointments to In-Store Experiences
- SalesIntel and Salesvue Partner to Enhance Industry’s Best Native Sales Engagement Platform
- Salesloft Extends Category Leadership, Expands Enterprise-Grade Capabilities
- Cacheflow Announces $10 Million in New Funding Led by GV to Radically Shorten Sales Cycles
- babelforce Closes €4 Million Funding Round to Make Customer Service Fast, Affordable, and Flexible
- HG Insights Forecasts $3.6 Trillion Global Enterprise IT Spend
SalesTech QnA with the Expert
It’s been amazing to watch sales transition from being a relationship-based art to a data-driven science. The amount of data available for sales leadership to harness and drive operational improvements is like never before. However, this means that sales leadership requires a very different skill set to be successful in today’s sales world. This continual evolution required to bring your ‘A’ game inspires me and keeps me more excited than ever to help SaaS companies scale. –Kathleen Lord, Chief Revenue Officer at 1WorldSync
Top B2B Sales and SalesTech Articles on Holiday Prospecting, B2B Sales Funnels, Referral Programs and more…
- Strategies For Growth During the Most Frugal Holiday Season Ever
- Doing More With Less: Organic Ways to Grow Your B2B Sales Funnel
- Driving Value from Referral Programs
- 3 Holiday Prospecting Tips for the Outbound Seller
- Subscription Management Platforms and How they Can Drive eCommerce
Missed The Latest Episode of The SalesStar Podcast? Have a quick listen here!
Episode 146: The Bazaarvoice Growth Story with Zarina Stanford, CMO at Bazaarvoice
Episode 145: The Changing Face of Sales with Mark Wright, VP Sales & Partnerships at Zeitworks
Episode 144: What Drives Better B2B Performance: with Rachel Clap Miller – VP of Marketing and Digital Engagement at Ascender by Force Management