Is cold calling still considered a gold standard when it comes to sales prospecting? Or are emails and newer channels now replacing this route in modern sales? Find out more from this week’s SalesTech highlight:
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SalesTech Quote-of-the-Week!
One big challenge sales and marketers face is data security and privacy concerns. Increasingly, first-party data is a precious source of competitive advantage. Many Intent data providers and platforms must ingest a company’s first-party data (e.g., closed won or PII) in order to build their Intent models. This can cause real concerns about preserving the security of the first-party asset. Likewise, from a privacy perspective, the manner in which data is collected to support the many use cases for Intent data should be scrutinized given the ever evolving regulatory environment.
Top SalesTech News of the Week: 17th March to 24th March 2025
- NICE Launches CXone Mpower Orchestrator to Deliver the First True End-to-End AI Automation in Customer Service
- AudioCodes Meeting Insights Extends Offering with CRM Connectivity and Enhanced Mobile Operation
- Five9 Introduces Spotlight for AI Insights and Expands Reporting & Analytics Suite
- Nearly Nine Out of 10 Decision Makers Rank the Phone as the Most Important Outbound Channel for Meeting Customer Service Goals and Increasing Revenues
- Omilia Unveils Omilia Workforce AI, Redefining Contact Center Call Quality Management
- ChurnZero and Synthesia pioneer the future of AI-powered customer engagement
- Yottaa Acquires SpeedSense, Advancing Leadership in eCommerce Web Performance Optimization
- Gatekeeper Unveils LuminIQ, Industry-First Agentic AI Solution for Vendor and Contract Lifecycle Management to Supercharge Team Efficiency
- Calendly Teams Up With LinkedIn to Help Professionals Source More Client Opportunities
- Mindtickle Announces New AI Innovations Personalized by Role
- ResultsCX Acquires Aucera
- FunnelStory AI Announces the Launch of Felix 2.0, a Revolutionary AI Data Engineer for Customer Success
SalesTech Interview-of-the-Week!

Ultimately, 2025 will be the year SalesTech moves from theoretical AI discussions to real-world, revenue-driving applications. Companies that invest in cost-efficient AI models, strategic automation, and revenue-focused analytics will lead the way.
– Dana Feldman, VP of Enterprise Sales at Gong
Top Sales and SalesTech Articles on Customer Experience, Automated List Building, Sales Discovery Practices and more!
- The True Cost of Waiting and How Smart Tech Turns It Into Opportunity
- AI is Transforming Worker Productivity and In Turn, the Customer Experience
- The Evolution Of Automated List Building From Manual Segmentation To AI-driven Personalization
- From Interrogation to Insight: Turning Sales Discovery Calls into Value-Packed Sales Conversations
- Cut Through the Noise: Top End Sales Tools to Close Deals Like A Pro
- The True Power of Intent Data: Using Predictive Analytics to Identify and Act on High-Value Leads
MORE FROM THE SALESSTAR PODCAST BY SALESTECHSTAR
Episode 224: The Future of Al and Sales with Eilon Reshef, co-founder and Chief Product Officer at Gong
Episode 223: Retail Trends That Are Redefining The Buyer- Seller Cycle: with Sara Richter, CMO at SAP Emarsys