SalesTechStar’s Sales Technology Highlights of The Week: Featuring Clari, Deepgram, Lily AI and more!

Read about Lily AI’s latest funding to Clari’s new AI enhancements in this week’s salestech highlight:


SalesTech Quote-of-the-Week!

Perhaps the biggest benefit of a unified data model is gaining visibility into the analytics of the entire customer journey. There are so many data points that can inform future pricing decisions and go-to-market motions: Where did the customer buy more? What opportunities did they have to buy more? Which products perform best out of the entire portfolio? How do reps discount, and how effective is discounting at keeping customers? There are hundreds of questions that can only be answered with comprehensive analytics.

Kate McCullough, Co-founder and Chief GTM Officer at

Top SalesTech News of the Week: 11th March to 15th March

SalesTech QnA with the Expert

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Building strong client relationships is all about trust, which, in the B2B tech market, is earned through transparency, reliability, and delivering exceptional outcomes. To that end, modern sales teams must focus on understanding client needs, providing personalized solutions, and staying agile to adapt to evolving expectations.

Brian Paterson, Global Vice President of North America Sales, 8×8

Top Sales and SalesTech Articles on SalesTech Consolidation and more!

Missed The Latest Episode of The SalesStar Podcast? Have a quick listen here!

Episode 197: Customer and Revenue Acquisition Trends with Leise Roberts, Revenue Growth Consultant at Revenue Grid

Episode 196: Fundamentals of a Strong Sales Process with Eric Boggs, founder and CEO of RevBoss

Episode 195: Data Best Practices for Modern Marketing and Sales with Ana Mourao, CRM Sr. Manager at Stanley Black and Decker Inc.

8X8a unified data modelanalyticsAPIB-1 Funding RoundB2B tech marketChargebackClariclient needscompetitive edgeConversational Voice AI AgentsDeepgramevolving expectationsLily AIML-PoweredNorth America Salesproviding personalizedreal-timeReliabilitystrong client relationshipstransparencyWeekly highlights