MediaMath Integrates Merkle’s Merkury ID to Scale Cookieless Identity Management, Activation, and Attribution Read more
605 Forms New Data Partnerships to Expand Leading Analytics and Attribution Capabilities, Improving Accuracy and Speed of Campaign Measurement Read more
HYAS Insight and King & Union Avalon Cyber Analysis Platform Integrate To Speed Cybersecurity Investigations Read more
Tremor Video DSP Expands TV Retargeting Solutions Through Renewed Exclusive Partnership with Alphonso Read more
Google Marketing Platform May End ‘Church and State’ Separation in Programmatic. (Here’s Why That’s Okay.) Read more