We’ve all heard enough about how Videos are driving sales and marketing conversations today! After multiple email exchanges with your target accounts and B2B leads, you finally get to a point where you feel like you’ve perfected your sales pitch. That’s when you’ll send them the quintessential sales deck…
But, are your prospects interested in reading ALL about your product?
If they need something more interactive and interesting enough to consume so that they can then think about your pitch (and not forget about it!), videos are the way to go!
Video presentations can clearly communicate the value your product can bring to your prospects. Moreover, videos are rapidly becoming a preferred content consumption format.
54 percent of online consumers now want to see more video content from the brands they love, according to HubSpot.
Realizing that the demand for video is ripe, 87 percent of marketing professionals now use videos as a marketing tool, according to Wyzowl.
Read More: What Makes A Good Sales Prospecting Email GREAT?
If you are ready to delve deeper into using video marketing for your sales pitches, here are some of the top video marketing tools that will make it easier for you.
1. Filmora
Use this video editing tool to grow your video marketing efforts. Split videos into multiple snippets, add filters and effects, use the many tutorials to do it better, and enjoy a user-friendly experience all throughout.
A few standout features of this video editing tool are 4K editing support, reverse features, GIF support, color tuning, precise speed control, split screen, video stabilization, and scene detection. Download a free trial version, or buy a 1-year subscription for $39.99. The Lifetime plan starts at $59.99 with all features and support.
2. Wideo
Easily create, edit, and share animated videos with this online video platform. Wideo helps you personalize your presentation, advertisement, tutorial, or product demo and brand it by adding your logo, pictures, or background music.
If you are new to video creation, use one of the available templates to speed up and ease the process. Use a free plan for videos lesser than 45 seconds. For longer videos, Wideo has a pricing plan starting at $9 up to $39 a month.
3. Movavi
Compile raw videos into a movie using Movavi, a versatile and easy-to-use video editor. Edit videos and audios online according to their timeline. Improve the image quality, add enhanced effects, and utilize a number of video formats.
Movavi comes with features such as screen capture pro, PDF editor, video converter, online video converter, and expanded stock videos and images collection. Go for the Power Plan at $39 or the Business Plan at $59 a month.
4. Viewbix
Improve your video advertising performance with this video editing platform that comes with actionable analytics. Optimize your campaigns with a comprehensive analytics report. Use engagement-based advertising for improved results. Create interactive video ads and animated videos with integrated calls-to-action.
Viewbix also comes with cross-platform distribution for tablets, smartphones, and desktops. Place your videos on social media channels such as Facebook, Twitter, etc. Get this tool for free for one client, a Power plan for $9 per month, or a Business Plan for $39 a month.
Read More: 7 SalesTech Tools To Fall In Love With!
5. Powtoon
Create animated videos, presentation videos, and professional videos capturing your service or product along with tutorials. Powtoon comes with an easy-to-use, intuitive interface that guides you through the video making process from begin to done.
Seamlessly export your videos to YouTube in a couple of clicks. Powtoon offers a free version that comes with a watermark and a video limit of 5 minutes. Watermark-free plans start at $18 a month.
6. Animaker
This cloud-based video creation tool has one of the largest animated video libraries. Choose a style of animated video from the available six options- videos, video infographics, animated presentations, whiteboard videos, and handicrafts.
Animaker supports features such as text to speech conversion, end-to-end visuals management, predesigned templates, and prompt tech support.
7. Stupeflix
With Stupeflix, you can create videos in minutes as the tool gathers pre-existing videos, images, presentations, music, and maps on social networking channels like Instagram and Facebook and places them in a single convenient location.
After creating videos, easily share them on Facebook, YouTube, or embed them on your website. This user-friendly tool comes with 16 themes. Start creating videos with Stupeflix for free or buy the $29 Pro version to create unlimited HD videos with customized CTAs and tech-to-speech voiceovers.
8. Vidyard
Vidyard allows video creators more insight into their content by sharing critical data such as the average attention span of video viewers, click-through behavior, viewer location, video sharing, and tips on how videos can give your marketing RoI a boost.
Grab your audience’s attention in a more tactical way with several data points and insights. Vidyard also allows you to create an email gate before the beginning of a video so that you can grow your email list. Embed videos seamlessly on landing pages and use integration with Salesforce to give your sales pipeline a boost.
Unlike other tools on this list, Vidyard lets you choose the features important for your business to select a plan.
What video creation, editing, publishing tools you use to accelerate video marketing?
Read More: 5 Proven Tips That Can Make Your Sales Prospecting Efforts More Effective