Jamie Adams, Chief Revenue Officer at Scorpion a provider of technology and services helping local businesses thrive joined us as a guest in this episode to discuss changing B2B consumer trends and what sales and marketing teams need to do to boost connected brand experiences:
Key topics covered:
How consumers in B2B want brands to build connected experiences
What can sales and marketing teams do to unify brand journeys
How sales and marketing teams can use customer data to build ROI and scale revenue ops