Episode 208: B2B revenue and GTM practices with Lynne Doherty, President of Field Operations at Sonar

Lynne Doherty, President of Field Operations at Sonar a platform that helps you build quality code quickly & systematically joined us in this episode to chat about a few proven B2B revenue and GTM practices:

Key topics covered:

  • Core strategies in B2B SaaS that help drive revenue goals
  • Driving revenue in a tough economic climate
  • What B2B GTM practices need an urgent overhaul