Three distinct business units reflect Waylay’s evolvement into a global organization and create a growth roadmap in enterprise automation
Waylay, a leading enterprise automation software company at the forefront of digital transformation has today announced its new organizational structure, designed to facilitate the company’s strategic growth plans. Waylay will be organized around three business units: Waylay IO for the developer community and SMBs, Waylay Enterprise, and Waylay Digital Twin for Salesforce.
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“Our motivation to create the new business units was fueled by our growth strategy to address the different market segments that can benefit from our automation technology”
Waylay’s compelling product innovation together with numerous recent wins in high growth markets are strong indicators for a steep growth trajectory. The company is restructured to better address its different target markets with high growth opportunities and each business unit is well-positioned to fulfill its customers’ needs. The new structure integrates Waylay’s core competencies and builds on its winning automation, orchestration, and analytics software which makes the digital transformation painless and allows a seamless deployment from idea to working use case in just hours.
Every Waylay automation solution is low-code or no-code enabled which is intrinsic to everything Waylay does and intercepts the new megatrend of global digitalization and IoT, across all industries. Waylay’s objective to provide a single automation tool is viewed as visionary. Its unique and trusted software platform is now ready to address the requirements of its three business unit customers.