Jewelry Brand Mejuri Employs SoundCommerce to Optimize Profit across DTC Commerce, Retail Stores
Data platform provider SoundCommerce announced the launch of SoundProfit 360, a SoundCommerce SaaS module that provides real-time order- and shopper-accurate profitability tracking and insights for retail and consumer brand decision makers.
For direct-to-consumer jewelry brand Mejuri, SoundProfit 360 is key to balancing contribution profit with customer experience and lifetime value (CLV).
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“With SoundCommerce, we track order and customer profitability on the fly,” said Katie Sellers, Senior Finance Director at Mejuri. “Our teams across the company see exact margins and profit — accurate to unique orders, shipments, and customers — as orders flow. We can make decisions based on the day’s activity and operating profit drivers and detractors. And we’ve eliminated our reliance on averages from the general ledger obscuring our variable cost and contribution margin details.”
Real-Time Accounting of Order and Customer-Accurate Profits
SoundProfit 360 offers granular variable revenue and cost accounting of discounts and markdowns; cancellations, returns, and refunds; product and category cost of goods sold including customization and personalization costs; digital marketing campaign costs of acquisition and retention; tax; user credits, gift cards, and other stored credit; and shipping revenue and cost for each unique order and customers — processed as customers shop and orders flow.
SoundProfit 360 groups order-accurate variable cost and profitability data by customer to track shopper-specific contribution margin customer lifetime value (CLV) — net of discounts, returns, landed COGS, acquisition and retention marketing spend, and fulfillment and delivery costs.
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