Today, the Business Intelligence Group named Optime Care Organization of the Year in the 2022 Sales and Marketing Technology Awards program, also known as The Sammys. The Sammys honor organizations connecting and collaborating with prospects and customers.
Darcey McDermott, Chief Marketing and Communications Officer, AscellaHealth Family of Companies and parent company to Optime Care, states, “We are thrilled to be honored on this list of esteemed companies. Optime Care earned this recognition based upon the corporate marketing team’s social media outreach on disease state education and awareness and advocacy information. Our social channels provide a stronger voice to patients and all stakeholders in the orphan and rare disease community.”
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“It was clear to our judges that their efforts will improve how we all connect with the brands we love for years to come.”
The Sammys recognize companies for leadership and vision to educate and connect with customers. Optime Care is recognized as an Organization of the Year for social media content that informs patients with rare diseases of the latest news relevant to them and brings together all stakeholders in the Specialty Pharmacy industry from pharmaceutical manufacturers to patient care coordinators.
Tiffany Burt, President and COO, Optime Care says, “The low prevalence of orphan diseases leaves many patients with few resources and difficulties accessing care and treatment.” Burt continues, “This is precisely where Optime Care fills the void. Our dedicated team of professionals focuses solely on rare disease patients, always puts them first and works diligently to ensure streamlined access to care that results in improved outcomes and quality of life.”
“We are proud to reward and recognize Optime Care for their innovation and dedication to helping both the organization using their technology and the ultimate consumer,” said Maria Jimenez, Chief Nominations Officer, Business Intelligence Group. “It was clear to our judges that their efforts will improve how we all connect with the brands we love for years to come.”
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