MikMak Stars the Year Running With Its Commitment to Accelerating Sales and Driving Profit for the World’s Biggest Brands
MikMak, the global leader in eCommerce enablement and analytics, announced major updates to MikMak Insights and Headless Commerce APIs, available today. This year will also see additional major launches to help brands drive profitable volume sales, including a paradigm-shifting solution that, for the first time, empowers brands with pricing intelligence. MikMak will also leverage media ad units with MikMak’s Headless Commerce API, creating high-converting commerce engines.
“Our updates and advancements to MikMak APIs illustrate our dedication to never settling on what is possible when a brand chooses MikMak as their eCommerce enablement and analytics solution.”
“The year may be new, but MikMak’s commitment to continually raising the bar of innovation for our brands so that they have every opportunity to find success with their customers,” said Rachel Tipograph, Founder, and CEO of MikMak. “Our updates and advancements to MikMak APIs illustrate our dedication to never settling on what is possible when a brand chooses MikMak as their eCommerce enablement and analytics solution.”
Major Updates: MikMak Insights and Headless Commerce APIs
MikMak continues to push the boundaries of composable commerce—a modular approach to the technology that underpins eCommerce, enabling brands to create flexible, scalable eCommerce solutions that adapt to the ever-evolving consumer landscape.
The MikMak Insights API calms ‘data chaos’ by seamlessly integrating with existing data sources to deliver real-time, comprehensive insights, saving time and money. With faster time to value, brands can unlock a full view of performance metrics alongside media indicators, empowering them to make data-driven optimizations for enhanced marketing effectiveness.
No other eCommerce enablement platform offers the same level of composable commerce offerings and holistic data integration, advanced customization, real-time data access, and enhanced marketing effectiveness.
The MikMak Headless Commerce API gives brands the freedom to build and design custom websites and/or shoppable media experiences powered on the backend by MikMak’s best-in-class global retail network, inventory data, and sales attribution.
IT leaders who engage with MikMak’s Headless Commerce API will work hand in hand with the experts at MikMak to enable custom, privacy-safe, compliant, and scalable ‘where to buy’ technology integration to their brand websites worldwide. The newest improvements introduce a redesigned UX for a more intuitive experience. This, alongside enhanced data access, ensures brands can scale their strategies with consistency and speed.
Data access has also been enhanced. These improvements make day-to-day usage easier and faster for everyone while ensuring consistency as a brand grows.